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100 episodes and counting: CSUB business webinars 'rare and credible source of timely, easily understood information'

Posted On: 
Tuesday, February 15, 2022 - 7:03pm
Modesty always looks better on heroes than boastfulness, and so it's to the credit of Bakersfield small-business counselor Kelly Bearden when he downplays his own role as a reason why the weekly webinar he hosts has become a lifeline to entrepreneurs during the pandemic.

"I'd like to think it was more because we were here," Bearden said

No argument there: The webcast he puts on with producer Maureen Buscher-Dang and co-host Keith Brice started March 18, 2020, has gone on every Wednesday since then with one exception, on account of Christmas, for 100 consecutive weeks.

But it's debatable whether being in the right place at the right time explains why the show has remained a rare and credible source of timely, easily understood information for business owners going through one of the biggest financial challenges of modern times.
 
John Cox for The Bakersfield Californian
 
Photo by Rod Thornburg / The Bakersfield Californian
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Funded in part through a Cooperative Agreement with the U.S. Small Business Administration and a Grant with the Governor’s Office of Business and Economic Development. All opinions, conclusions, and/or recommendations expressed herein are those of the author(s) and do not necessarily reflect the views of the SBA or the Governor’s Office of Business and Economic Development. Reasonable accommodations for persons with disabilities will be made if requested at least two weeks in advance. Contact the California SBDC closest to you.