Gerbo Creative
“Valley Sierra SBDC should be your very first stop. You focus on what you do best in your business and let those experts focus on what they do best, which is helping you grow.”
-Sally Gerbo, Founder & Creative Director
Gerbo Creative is a marketing agency that helps businesses build stronger brands through thoughtful creative design, strategic communications, and results-driven marketing. In addition to their branding and marketing expertise, Gerbo Creative provides high-quality promotional products and customized materials that enhance brand visibility and create lasting impressions. Whether a business is looking to establish its identity, refresh its brand, or expand its reach, they deliver creative solutions tailored to each client.
Gerbo Creative didn’t begin in a boardroom or with a carefully crafted five-year plan. It started at a kitchen table in 2007, during a pivotal moment when life took an unexpected turn. After being laid off while expecting her first child, founder Sally Gerbo chose to transform uncertainty into opportunity. What began as a way to stay home with her son while continuing to help businesses with their marketing and creative needs soon evolved into a thriving full-service agency.
As she launched her business, Sally recognized the value of having expert guidance to help turn her vision into a sustainable company. Through one-on-one business advising, she received support in developing a comprehensive business plan, gaining a deeper understanding of her financials, and learning how to effectively manage the numbers behind her business.
Sally gained a stronger understanding of what it takes to successfully operate and grow a business through one-on-one advising with the SBDC. Working closely with her advisor, Claudia Newcorn, she developed practical strategies and acquired valuable tools. By putting those resources into practice, Sally has been able to steadily expand Gerbo Creative, continuing to grow her business year after year.
Building on the guidance gained through working with the SBDC, Gerbo Creative has experienced continued revenue growth while remaining deeply committed to giving back to the community. Through meaningful partnerships and a passion for supporting local businesses, Gerbo Creative continues to make a lasting impact across the Central Valley.
For Sally, the most important part of the assistance she received was the personalized, one-on-one advising with her SBDC advisor. Having a resource to ask questions to, discuss challenges, and receive direction helped her navigate key stages of growth and provided strategies that continue to contribute to her long-term success. Now nearly two decades after its founding, Gerbo Creative has become one of the Central Valley’s most trusted creative agencies.